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	<title>Tactics Online &#187; Special Events</title>
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		<title>Hillsdale Kids Head to Hawaii</title>
		<link>http://tactics.mallmedia.net/hillsdale-kids-head-to-hawaii/</link>
		<comments>http://tactics.mallmedia.net/hillsdale-kids-head-to-hawaii/#comments</comments>
		<pubDate>Wed, 23 Mar 2016 14:30:18 +0000</pubDate>
		<dc:creator><![CDATA[Myriam Beaugé]]></dc:creator>
				<category><![CDATA[Entertainment]]></category>
		<category><![CDATA[Special Events]]></category>
		<category><![CDATA[cultural celebrations]]></category>
		<category><![CDATA[kids club events]]></category>
		<category><![CDATA[may day events]]></category>

		<guid isPermaLink="false">http://www.tacticsmagazine.com/?p=23526</guid>
		<description><![CDATA[Kids like to use their imagination and they&#8217;re in for a treat at Hillsdale Shopping Center. The California mall will be transporting members of its kids club to Hawaii to celebrate May Day in colorful fashion. They won&#8217;t actually be boarding a plane, but rather immersing themselves in the life and culture of The Aloha [&#8230;]]]></description>
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		<title>Musgrave Mall Turns Parkade into Event Venue</title>
		<link>http://tactics.mallmedia.net/musgrave-mall-turns-parkade-into-event-venue/</link>
		<comments>http://tactics.mallmedia.net/musgrave-mall-turns-parkade-into-event-venue/#comments</comments>
		<pubDate>Wed, 16 Mar 2016 17:54:21 +0000</pubDate>
		<dc:creator><![CDATA[Myriam Beaugé]]></dc:creator>
				<category><![CDATA[Entertainment]]></category>
		<category><![CDATA[Special Events]]></category>
		<category><![CDATA[incremental income]]></category>
		<category><![CDATA[parkade event venue]]></category>

		<guid isPermaLink="false">http://www.tacticsmagazine.com/?p=23352</guid>
		<description><![CDATA[Musgrave is looking beyond traditional retail space to generate revenue, and it&#8217;s found yet another source: its parkade. The South African shopping center&#8217;s agency, Primedia Lifestyle Marketing Services, has turned the facility&#8217;s fifth floor into Level 5, a special event venue meant to attract big retail brands and corporate advertisers, as well as marketing and [&#8230;]]]></description>
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		<title>The Light to Host Secret Speakeasy Soiree</title>
		<link>http://tactics.mallmedia.net/the-light-to-host-secret-speakeasy-soiree/</link>
		<comments>http://tactics.mallmedia.net/the-light-to-host-secret-speakeasy-soiree/#comments</comments>
		<pubDate>Wed, 16 Mar 2016 16:00:11 +0000</pubDate>
		<dc:creator><![CDATA[Myriam Beaugé]]></dc:creator>
				<category><![CDATA[Entertainment]]></category>
		<category><![CDATA[Special Events]]></category>
		<category><![CDATA[charity fundraisers]]></category>
		<category><![CDATA[secret supper club]]></category>

		<guid isPermaLink="false">http://www.tacticsmagazine.com/?p=23415</guid>
		<description><![CDATA[Now here&#8217;s an interesting proposition: Mark April 22 down on your calendar for a special dinner. Where? Who&#8217;s Coming? What kind of food will be served? The Light isn&#8217;t telling shoppers much of anything else, and it makes sense. It is, after all, one of its Secret Supper Club events. The only morsel of information [&#8230;]]]></description>
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		<title>Kids Make Futuristic Gadgets at The Mall</title>
		<link>http://tactics.mallmedia.net/kids-make-futuristic-gadgets-at-the-mall/</link>
		<comments>http://tactics.mallmedia.net/kids-make-futuristic-gadgets-at-the-mall/#comments</comments>
		<pubDate>Wed, 09 Mar 2016 16:45:19 +0000</pubDate>
		<dc:creator><![CDATA[Myriam Beaugé]]></dc:creator>
				<category><![CDATA[Entertainment]]></category>
		<category><![CDATA[Special Events]]></category>
		<category><![CDATA[british science week]]></category>
		<category><![CDATA[gadget design competition]]></category>

		<guid isPermaLink="false">http://www.tacticsmagazine.com/?p=23306</guid>
		<description><![CDATA[The Mall Wood Green in the UK was recently on the hunt for the most mind-blowing gadgets of the future, and it looked to kids to create them. Shoppers will soon be able to discover what ideas came out of the afternoon Gadget Design Center sessions that it held in honor of British Science Week [&#8230;]]]></description>
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		<title>Park Royal Gets A Peek at NY Fashion Week</title>
		<link>http://tactics.mallmedia.net/park-royal-gets-a-peek-at-ny-fashion-week/</link>
		<comments>http://tactics.mallmedia.net/park-royal-gets-a-peek-at-ny-fashion-week/#comments</comments>
		<pubDate>Wed, 17 Feb 2016 16:30:31 +0000</pubDate>
		<dc:creator><![CDATA[Myriam Beaugé]]></dc:creator>
				<category><![CDATA[Entertainment]]></category>
		<category><![CDATA[Special Events]]></category>
		<category><![CDATA[michael kors]]></category>
		<category><![CDATA[new york fashion week 2016]]></category>

		<guid isPermaLink="false">http://www.tacticsmagazine.com/?p=23077</guid>
		<description><![CDATA[The Michael Kors label has just made its grand entrance at this year&#8217;s New York Fashion Week, but shoppers at one Canadian mall had already plenty to post on their social pages before all the catwalk guests had made it to their seats. You see, Park Royal shopping center has a few connections so it [&#8230;]]]></description>
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		<title>Guinness World Records Seeks Mall Hosts</title>
		<link>http://tactics.mallmedia.net/guinness-world-records-seeks-mall-hosts/</link>
		<comments>http://tactics.mallmedia.net/guinness-world-records-seeks-mall-hosts/#comments</comments>
		<pubDate>Wed, 10 Feb 2016 17:45:31 +0000</pubDate>
		<dc:creator><![CDATA[Myriam Beaugé]]></dc:creator>
				<category><![CDATA[Entertainment]]></category>
		<category><![CDATA[Special Events]]></category>
		<category><![CDATA[guiness world records]]></category>

		<guid isPermaLink="false">http://www.tacticsmagazine.com/?p=22982</guid>
		<description><![CDATA[Guinness World Records has a turnkey GWR Live! customer engagement program, and it&#8217;s ready to take it to your shopping center. The London-based organization is on the lookout for potential hosts all around the world, so we asked Paul O&#8217;Neill, its creative VP, what the most appropriate challenges might be for a mall environment. Here&#8217;s [&#8230;]]]></description>
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		<title>Shoppers Get Portraits Etched in Chocolate</title>
		<link>http://tactics.mallmedia.net/shoppers-get-portraits-etched-in-chocolate/</link>
		<comments>http://tactics.mallmedia.net/shoppers-get-portraits-etched-in-chocolate/#comments</comments>
		<pubDate>Thu, 04 Feb 2016 14:00:58 +0000</pubDate>
		<dc:creator><![CDATA[Myriam Beaugé]]></dc:creator>
				<category><![CDATA[Entertainment]]></category>
		<category><![CDATA[Special Events]]></category>
		<category><![CDATA[chocolate]]></category>
		<category><![CDATA[pop-up shops]]></category>
		<category><![CDATA[valentines day]]></category>

		<guid isPermaLink="false">http://www.tacticsmagazine.com/?p=22866</guid>
		<description><![CDATA[Not too may people can claim to have their face on a consumer product. That’s usually reserved for those of a certain status—from statesmen to artists. At Harbour City, though, ordinary shoppers are enjoying that privilege, thanks to a joint initiative of the Hong Kong mall and The Artist chocolatier. Until February 21, visitors are [&#8230;]]]></description>
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		<title>Meadowhall to Appoint Student Director</title>
		<link>http://tactics.mallmedia.net/meadowhall-to-appoint-student-director/</link>
		<comments>http://tactics.mallmedia.net/meadowhall-to-appoint-student-director/#comments</comments>
		<pubDate>Thu, 04 Feb 2016 13:38:11 +0000</pubDate>
		<dc:creator><![CDATA[Myriam Beaugé]]></dc:creator>
				<category><![CDATA[Entertainment]]></category>
		<category><![CDATA[Special Events]]></category>
		<category><![CDATA[student director]]></category>

		<guid isPermaLink="false">http://www.tacticsmagazine.com/?p=22925</guid>
		<description><![CDATA[Meadowhall in Sheffield, UK, has added an extra seat in its boardroom and it&#8217;s reserving it for its first-ever student director. The shopping center has now launched a search to find the right person to officially join its management team and help lead student events this coming April through September. &#8220;The successful candidate will work [&#8230;]]]></description>
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		<title>Mall Poet to Write a Poem a Day for a Year</title>
		<link>http://tactics.mallmedia.net/mall-poet-to-write-a-poem-a-day-for-a-year/</link>
		<comments>http://tactics.mallmedia.net/mall-poet-to-write-a-poem-a-day-for-a-year/#comments</comments>
		<pubDate>Wed, 27 Jan 2016 17:00:05 +0000</pubDate>
		<dc:creator><![CDATA[Myriam Beaugé]]></dc:creator>
				<category><![CDATA[Entertainment]]></category>
		<category><![CDATA[Special Events]]></category>
		<category><![CDATA[creative study]]></category>
		<category><![CDATA[mall poet in residence]]></category>

		<guid isPermaLink="false">http://www.tacticsmagazine.com/?p=22838</guid>
		<description><![CDATA[We all have romantic notions about the creative process and which environments are most conducive to it. The beach, a cabin in the woods or the back corner of a boutique hotel’s café—these locations seem to fit the dreams. But a mall? Emma Hammond is up for it. The writer, aka The Mall Poet, will [&#8230;]]]></description>
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		<title>Melbourne Central Unlocks Its Hidden Secrets</title>
		<link>http://tactics.mallmedia.net/melbourne-central-unlocks-its-hidden-secrets/</link>
		<comments>http://tactics.mallmedia.net/melbourne-central-unlocks-its-hidden-secrets/#comments</comments>
		<pubDate>Wed, 27 Jan 2016 15:00:17 +0000</pubDate>
		<dc:creator><![CDATA[Myriam Beaugé]]></dc:creator>
				<category><![CDATA[Entertainment]]></category>
		<category><![CDATA[Special Events]]></category>
		<category><![CDATA[art walking tours]]></category>
		<category><![CDATA[audio tours]]></category>

		<guid isPermaLink="false">http://www.tacticsmagazine.com/?p=22848</guid>
		<description><![CDATA[It takes about two clicks to obtain a shopping center’s full retail roster. But hidden passages and secret rooftops; uncovering those requires the help of an insider. Lucky for visitors to Australia’s Melbourne Central, historian and author, Dale Campisi will gladly step into the role. He regularly takes shoppers behind the scenes on Unlocked Tours [&#8230;]]]></description>
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