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	<title>Tactics Online &#187; Gifts with Purchase</title>
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	<description>The Global Online News Source for Shopping Centers</description>
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		<title>Gifts with Purchase: Bribery or Added Value?</title>
		<link>http://tactics.mallmedia.net/gifts-with-purchase-bribery-or-added-value/</link>
		<comments>http://tactics.mallmedia.net/gifts-with-purchase-bribery-or-added-value/#comments</comments>
		<pubDate>Thu, 01 Oct 2009 12:00:48 +0000</pubDate>
		<dc:creator><![CDATA[Tactics Admin]]></dc:creator>
				<category><![CDATA[Gifts with Purchase]]></category>
		<category><![CDATA[Sales Promotions & More]]></category>
		<category><![CDATA[gift with purchase]]></category>
		<category><![CDATA[gwp]]></category>
		<category><![CDATA[marketing ideas]]></category>
		<category><![CDATA[marketing strategy]]></category>

		<guid isPermaLink="false">http://tactics.mallmedia.net/?p=10790</guid>
		<description><![CDATA[Retailing has gone through a lot of changes in 2009. But if you had to select one trend as the newsmaker of the year, gifts with purchase would surely make the shortlist. The promotional tactic’s sheer popularity would lead one to believe that it has been the productivity salvation for the struggling sector. Yet to [&#8230;]]]></description>
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		<item>
		<title>Weather Permitting</title>
		<link>http://tactics.mallmedia.net/weather-permitting-2/</link>
		<comments>http://tactics.mallmedia.net/weather-permitting-2/#comments</comments>
		<pubDate>Thu, 09 Jul 2009 22:47:35 +0000</pubDate>
		<dc:creator><![CDATA[Tactics Admin]]></dc:creator>
				<category><![CDATA[Gifts with Purchase]]></category>
		<category><![CDATA[Sales Promotions & More]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[E-newsletter]]></category>

		<guid isPermaLink="false">http://tacticsmagazine.com/?p=454</guid>
		<description><![CDATA[When it rains in Cedar Hill, Texas, shoppers take heed and take cover at Uptown Village. This month, the center launched a new gift-with-purchase program that rewards customers every time it rains. On those wet days, shoppers who present receipts from three different stores totaling $100 or more will receive a $10 center gift card, [&#8230;]]]></description>
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		<title>First Class Shopping</title>
		<link>http://tactics.mallmedia.net/first-class-shopping/</link>
		<comments>http://tactics.mallmedia.net/first-class-shopping/#comments</comments>
		<pubDate>Mon, 01 Jun 2009 12:00:58 +0000</pubDate>
		<dc:creator><![CDATA[Tactics Admin]]></dc:creator>
				<category><![CDATA[Food Court Promotions]]></category>
		<category><![CDATA[Gifts with Purchase]]></category>
		<category><![CDATA[Sales Promotions & More]]></category>
		<category><![CDATA[partnership]]></category>
		<category><![CDATA[promotional campaign]]></category>
		<category><![CDATA[promotions]]></category>

		<guid isPermaLink="false">http://tactics.mallmedia.net/?p=10175</guid>
		<description><![CDATA[Whether they travelled in economy or executive class, shoppers who flew Singapore Airlines or SilkAir enjoyed special privileges at Raffles City Shopping Center earlier this year. From January until June, travellers could visit the Singapore center’s concierge desk within seven days of their arrival to obtain shopping and dining deals. This promotion was made for [&#8230;]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Shopper Rewards</title>
		<link>http://tactics.mallmedia.net/shopper-rewards/</link>
		<comments>http://tactics.mallmedia.net/shopper-rewards/#comments</comments>
		<pubDate>Wed, 07 Jul 2004 21:55:15 +0000</pubDate>
		<dc:creator><![CDATA[Tactics Admin]]></dc:creator>
				<category><![CDATA[Gifts with Purchase]]></category>
		<category><![CDATA[Loyalty Programs]]></category>
		<category><![CDATA[Sales Promotions & More]]></category>
		<category><![CDATA[frequent shopper card]]></category>

		<guid isPermaLink="false">http://tacticsmagazine.com/?p=594</guid>
		<description><![CDATA[After revamping its Shopperewards program in 2003, it&#8217;s very apparent that Galleria at Tyler knows the value of its marketing tools. The new version of this monthly gift with purchase and customer loyalty program is designed to increase store sales and shopper frequency by rewarding customers at the mall. And it certainly seems to be [&#8230;]]]></description>
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		<title>Back to School Grabs</title>
		<link>http://tactics.mallmedia.net/back-to-school-grabs/</link>
		<comments>http://tactics.mallmedia.net/back-to-school-grabs/#comments</comments>
		<pubDate>Wed, 07 Jul 2004 21:43:01 +0000</pubDate>
		<dc:creator><![CDATA[Tactics Admin]]></dc:creator>
				<category><![CDATA[Gifts with Purchase]]></category>
		<category><![CDATA[Sales Promotions]]></category>
		<category><![CDATA[Sales Promotions & More]]></category>

		<guid isPermaLink="false">http://tacticsmagazine.com/?p=590</guid>
		<description><![CDATA[Back to School, Back to Class, whatever you want to call it, the early fall merchandising season is about much more than promoting school supplies and lunch boxes. Credit it to savvy young shoppers, Back to School now translates into Back to Fashion. Gone are the days when students wanted to simply fit into the [&#8230;]]]></description>
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		<item>
		<title>Show Business</title>
		<link>http://tactics.mallmedia.net/show-business/</link>
		<comments>http://tactics.mallmedia.net/show-business/#comments</comments>
		<pubDate>Thu, 23 Nov 1995 23:22:21 +0000</pubDate>
		<dc:creator><![CDATA[Tactics Admin]]></dc:creator>
				<category><![CDATA[Gifts with Purchase]]></category>
		<category><![CDATA[Sales Promotions & More]]></category>
		<category><![CDATA[mobility]]></category>
		<category><![CDATA[sales increase]]></category>

		<guid isPermaLink="false">http://tacticsmagazine.com/?p=1497</guid>
		<description><![CDATA[Last summer, Puente Hills Mall in City of Industry, California, capitalized on its shoppers’ love of the movies by incorporating a &#8220;Show Time&#8221; theme into an annual sidewalk sale. According to Marketing Director Paula Meza, the sale simply offered a gift-with-purchase promotion of a free AMC movie pass to those shoppers who spent $75 or [&#8230;]]]></description>
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		<title>The Gift of Gab</title>
		<link>http://tactics.mallmedia.net/the-gift-of-gab/</link>
		<comments>http://tactics.mallmedia.net/the-gift-of-gab/#comments</comments>
		<pubDate>Tue, 02 May 1995 23:36:44 +0000</pubDate>
		<dc:creator><![CDATA[Tactics Admin]]></dc:creator>
				<category><![CDATA[Gifts with Purchase]]></category>
		<category><![CDATA[Sales Promotions & More]]></category>
		<category><![CDATA[Christmas promotional events]]></category>

		<guid isPermaLink="false">http://tacticsmagazine.com/?p=1388</guid>
		<description><![CDATA[From November 1 to December 31, holiday shoppers at New River Valley Mall in Christianburg, Virginia, were given the opportunity to pick up a gift-with-purchase truly designed for the ’90s. Those customers who redeemed $150 in mall receipts at the customer service center were entitled to a certificate for a free cellular phone, valued at [&#8230;]]]></description>
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		<title>Tax Shelter</title>
		<link>http://tactics.mallmedia.net/tax-shelter/</link>
		<comments>http://tactics.mallmedia.net/tax-shelter/#comments</comments>
		<pubDate>Sun, 02 Jan 1994 22:58:19 +0000</pubDate>
		<dc:creator><![CDATA[Tactics Admin]]></dc:creator>
				<category><![CDATA[Gifts with Purchase]]></category>
		<category><![CDATA[Sales Promotions]]></category>
		<category><![CDATA[Sales Promotions & More]]></category>
		<category><![CDATA[gift card]]></category>
		<category><![CDATA[gift with purchase]]></category>
		<category><![CDATA[sales promotional events]]></category>

		<guid isPermaLink="false">http://tacticsmagazine.com/?p=1342</guid>
		<description><![CDATA[Speculation over what new taxes the Clinton administration might implement on the rich contributed to a first-quarter slump in sales at Cary Towne Center, in the affluent town of Cary, North Carolina. A sales promotion was needed in March—when retailers would be selling spring merchandise at full price—that would be perceived by consumers as valuable [&#8230;]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Come On-ion and See</title>
		<link>http://tactics.mallmedia.net/come-on-ion-and-see-2/</link>
		<comments>http://tactics.mallmedia.net/come-on-ion-and-see-2/#comments</comments>
		<pubDate>Thu, 02 Sep 1993 21:34:52 +0000</pubDate>
		<dc:creator><![CDATA[Tactics Admin]]></dc:creator>
				<category><![CDATA[Community Room]]></category>
		<category><![CDATA[Food & Beverage]]></category>
		<category><![CDATA[Food Court Promotions]]></category>
		<category><![CDATA[Fundraisers]]></category>
		<category><![CDATA[Gifts with Purchase]]></category>
		<category><![CDATA[Live Demonstrations]]></category>
		<category><![CDATA[Sales Promotions & More]]></category>
		<category><![CDATA[cause marketing]]></category>
		<category><![CDATA[food court]]></category>
		<category><![CDATA[mother's day]]></category>

		<guid isPermaLink="false">http://tacticsmagazine.com/?p=1251</guid>
		<description><![CDATA[Buena Park Mall in Buena Park, California has always maintained a good relationship with the Bellflower Sign Company that posts a billboard en route to the mall. So when the sign company&#8217;s owner approached the center to support his cause — a Shriners&#8217; fund-raiser — they were receptive. The catch, says Marketing Director Judith Vroman, [&#8230;]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>The Come Back Card</title>
		<link>http://tactics.mallmedia.net/the-come-back-card/</link>
		<comments>http://tactics.mallmedia.net/the-come-back-card/#comments</comments>
		<pubDate>Wed, 26 May 1993 00:30:03 +0000</pubDate>
		<dc:creator><![CDATA[Tactics Admin]]></dc:creator>
				<category><![CDATA[Gifts with Purchase]]></category>
		<category><![CDATA[Loyalty Programs]]></category>
		<category><![CDATA[Sales Promotions]]></category>
		<category><![CDATA[Sales Promotions & More]]></category>
		<category><![CDATA[Christmas promotional events]]></category>

		<guid isPermaLink="false">http://tacticsmagazine.com/?p=1200</guid>
		<description><![CDATA[In light of the economic downturn and increased competition, North Dartmouth Mall in North Dartmouth, Massachusetts, recognized that shoppers&#8217; trips to the mall had become less frequent. To encourage return visits and additional purchases, the center created a &#8220;Come Back Card&#8221; designed to reward shoppers during its spring, back-to-school and holiday campaigns. Customers who made [&#8230;]]]></description>
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