On Park Duty

Customer Service, Mall Security, Parking, Services

Public/private partnership has mall volunteers pull shift at their local park for special events in exchange for help with security and parking.

Malls usually count on partner organizations to stretch their promotional budgets and support their events, but Tysons Corner Center is seeing its relationship with Fairfax County Parks & Recreation from a different angle. Volunteers from the[...] Tactics Subscribers Read More...

Got Time to Spare?

Customer Service, Services

Customers who love to shop step up to assist low-mobility visitors for whom a trip to the mall is a little tougher to manage.

Broadway Shopping Centre is hoping that its customers’ response will be a resounding “yes!” The UK mall is seeking escorts who can help people with limited mobility shop. Anyone interested can call in to the Bexleyheath Shopmobility portac[...] Tactics Subscribers Read More...

One for the Boys

Amenities, Customer Service, Services

Mall turns 5,000sq.ft. empty mall shop into the Men’s Den, a drop-off center of sort for those seeking shelter the holiday mayhem.

No matter how hard she tried, the female shopper that the Pickering Town Centre (PTC) concierge found peering through the window of the holiday Men’s Den wasn’t getting her husband’s attention. Sunk into a recliner, he was fully engrossed [...] Tactics Subscribers Read More...

Code Red

Customer Service, Services

Deira City Centre turns into Red Central during community education and disease-prevention event for women.

Dubai’s Deira City Centre (DCC) issued a wakeup call to women last spring with a campaign to raise awareness of the omnipresent threat of heart disease and stroke. Joining the international Go Red for Women initiative, DCC reminded its cust[...] Tactics Subscribers Read More...

Building Sales Is about Building Relationships

Customer Service, Services

These four tips will help you turn customer service and engagement into productivity gains.

Over the past few months, I have been working with clients in eleven countries. All of them have had economic difficulties. Some retailers are looking at the state of the economy and complaining about lost sales, while others are looking at the [...] Tactics Subscribers Read More...

Tap & Pay

Customer Service, Services

After attaching a small sticker, Bank of Montreal customers can pay by tapping their phone—no signature, swipe, or PIN required.

The Bank of Montreal (BMO) is forging ahead with mobile payments with the launch of its Mobile PayPass tag, eliminating customers’ need to carry cash or cards to pay for small purchases. The tag is essentially a small sticker that can be a[...] Tactics Subscribers Read More...

Excess Baggage

Customer Service, Services

Catering to its tourist shoppers, Sawgrass Mills signed Bags to Go Enterprises as a new tenant. Bags to Go allows shoppers to have their purchases checked to the airport, stored securely in a tagged and sealed bag, and even shipped to their final destination.

When Sawgrass Mills signed Bags to Go Enterprises (Bags to Go) as a new tenant, it also furthered its customer service agenda. As the largest outlet center in North America, Sawgrass Mills welcomes 28 million visitors a year to Florida, many of [...] Tactics Subscribers Read More...

A Shot of Style

Community Room, Customer Service, Services

Pacific Centre is attracting fashion lovers with its Style Bar, which presents the latest trends and provide a unique experience for each user.

Apple was first to give its customer service program a bar-style makeover when it introduced its in-store Genius Bar, where shoppers could book appointments with techies. Then Gap opened its Denim Bar to ease customers’ painstaking jeans-fitti[...] Tactics Subscribers Read More...

Campus Calls

Customer Service, Services

Carrefour Rimouski Treats College Students to Door-to-Door Shuttle Service for Quick Shopping Outings

If you’re serious about attracting more students to your mall, show them the same courtesy as you do fashionistas and offer them a ride. Canada’s Carrefour Rimouski is doing it with a student shuttle that runs during the school term. F[...] Tactics Subscribers Read More...

Putting Down Roots

Amenities, Community Room, Customer Service, Services, Sustainability

The village at Fairview community garden to provide food for the needy.

The idea of a shopping center being “the third place” has been vigorously challenged in recent years. Consumers seem increasingly unwilling to assign that role, or give so much importance, time and money, to any one location, be it brick-and[...] Tactics Subscribers Read More...