MAPIC Convention to Go Ahead as Scheduled

Organizers say the Cannes venue is open and their convention team is already on-site prepping for this week’s opening.

The people of France are showing their resilience in the aftermath of the recent attacks in Paris, and Reed MIDEM is adopting the same stance. The event organizer confirmed earlier today that its international MAPIC retail property market and ne[...] Read More...

Four Times Lucky

Deal Makers, Shopping Center Business

Moorestown Mall’s PR campaign helps to abolish a near century-old law that led to falling occupancy rates and dwindling retail sales.

You’ve always been able to enjoy a drink in Moorestown, New Jersey, as long as it came from somewhere else. Those were the rules written in a 96-year-old law that banned liquor sales in the small community, until the local mall got involved. [...] Tactics Subscribers Read More...

Anyone Hungry to Learn?

Deal Makers, Shopping Center Business

United Way of Dade County set up its “Play & Learn” development program at East Towne Mall’s Oscar Mayer-backed and branded play area.

Apparently, Oscar Mayer does have more to offer than bologna, as the food giant’s popular jingle said. It’s also interested in backing community projects, and that turned out to be a good thing for East Towne Mall. Last year, the Madison,[...] Tactics Subscribers Read More...

Despereaux To The Rescue

Deal Makers, Entertainment, Sales Promotions

Hillsdale Shopping Center increases its Santa sales by over 40 percent through its holiday promotional partnership with Universal Studios.

Hillsdale Shopping Center (Hillsdale) was anxiously waiting for business to pick up last December, anticipating an influx of holiday shoppers eager to find the right gifts for everyone on their list. But several days into the marquis month, the [...] Tactics Subscribers Read More...

Seaway’s Community Challenge

Deal Makers, Shopping Center Business

Seaway Mall challenged local shoppers to present business plans to the mall in response to economic pressures. The winning contestants received a cash prize and retail space.

Taking a MAXI in Community Relations is Seaway Mall in Welland, Ontario. This small town mall responded to some big economic pressures by inspiring budding entrepreneurs to step up and prove their stuff, much like Donald Trump does on his hit sh[...] Tactics Subscribers Read More...