Texas mixed-use, open-air center welcomes its catchment’s first F21 Red, Forever 21’s aggressively priced concept store.
Shopping center rolled out the red carpet to welcome the famed UK toy emporium during a VIP-studded launch event.
Multi-channel offering and added value, beyond low prices, are what will draw shoppers, survey shows.
Pop-up coupons that are beamed down to shoppers’ smartphones as they walk through a store are among forthcoming innovations.
X-Factor star Rylan Clark added a touch of glam to event that was meant to inform retailers and get them on board to support the UK center’s yearlong marketing and PR program.
Malls are watching their vacancy rates like hawks these days to ensure that the numbers don’t drop below the magic 80% mark. But with so many struggling in-line tenants bailing out, malls are forced to revisit every aspect of their leasing tactics and come up with new formats, lease terms, and arrangements to book those empty spaces and generate the revenue they need to survive.
To entice merchants to attend an upcoming meeting, Santa Rosa Plaza delivered small boxes with treats inside to store managers.
Attempting to lighten up the annual merchants’ meeting, Baybrook Mall introduced a Jeopardy-style game show designed to test the merchants’ knowledge. The merchants had fun—those who didn’t attend requested another session.