Villa Linda Mall’s “100 Percent Off Holiday Sale” saw 2,500 customers receive a mock checkbook containing five 20% off coupons, to be used over four days.

Apache Plaza gave back-to-school shoppers a chance to unlock a prize locker and win the contents each day. Back-to-school sales increased by 28 percent.

Santa’s arrival at Hickory Hollow Mall was an unforgettable experience, thanks to his six live reindeer on-scene. Such a large crowd was drawn that the food court ran out of food, and recorded sales were up more than 25 percent.

Pet photos with Santa proved to be lucrative for Moorestown Mall, bringing in more than double the entire day’s sales in just one evening.

The Centre at Salisbury matched every dollar shoppers spent with Festive Money, which was used to bid on over 100 items at auction—including a new car. The average purchase per visit increased from $45 to $162.

Come Back Cards, a reward for shoppers during seasonal campaigns, helped to keep traffic flowing into North Dartmouth Mall.

Tinsel the Shopping Bear retained Shenango Valley Mall’s Christmas traffic by giving out gift cards daily.

Westmount Shopping Centre’s childcare facility, Let’s Play, gives mothers a chance to enjoy some easy shopping. The return has been outstanding: sales were up $5 million from last year, and mall visits increased by 700,000.

Westwood Mall enticed crowds back with a 90% off sale. Each merchant offered one item at a 90% discount for 15 minutes, and each sale was announced throughout the mall.

Elvis impersonator and singer Ray Maas helped Jessamine Mall ring in its 12th anniversary.