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Mall of America Hires Kid Reporter
Reporter Ryan has just wrapped up an exclusive interview with movie star Kate Hudson. Not bad for a young newshound. Actually, we should really call him Ryan The Kid Reporter. That's his official title and he's been chosen as the Mall of America's on-site correspondent. You can catch his [...]
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Westfield Shoppers Help Create Upcycle Art
Have you ever heard of plarn? It's a way to creatively reuse plastic bags by turning them into yarn to make craft projects like little coin purses, bracelets, wall art, and baskets. If you're already thinking of green mall workshops, then you're on Westfield Horton Plaza's track. U [...]
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Hillsdale Kids Head to Hawaii
Kids like to use their imagination and they're in for a treat at Hillsdale Shopping Center. The California mall will be transporting members of its kids club to Hawaii to celebrate May Day in colorful fashion. They won't actually be boarding a plane, but rather immersing themselves in the life and [...]
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Strategies for Success in the M-Commerce Age
Mobile commerce is destined to be the big buzz of 2016, with 95-percent growth in 2015 over the previous year. Expectations vary, but it’s likely that mobile devices will soon overtake computers as the avenue for e-commerce.
Brands and retailers welcome the attention they’re receiving on mobile devices, but such abrupt change means [...]
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The New Starbucks Loyalty Program: Too Risky?
Coffee lovers around the world have been warned: Starbucks is introducing a new loyalty program next month. That means customers will no longer be rewarded based on how often they visit the retail giant's coffeehouses, but on how much they spend there. The move has sparked a heated frequency v [...]
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Malls, Retailers Celebrate International Women’s Day
If you're going to shop, you might as well do it for a good cause. By that, we don't mean enhancing a shoe collection or getting the latest gadget, but making a positive impact on others. Fashion retailer Esprit enabled its customers to do just that last weekend when it donated 20 percent of p [...]
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Bal Harbour Shops Event Funds Research
What does a $45,000 Chopard "Happy Diamonds" watch have to do with medical researchers' quest for a cure for paralysis? You need plenty of cash for both, and Bal Harbour Shops is set on finding some. It enticed VIP guests to bid on that watch, a $25,000 Italian fashion escapade and other [...]
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El Warner Joins Matthews REIS
Matthews Real Estate Investment Services has appointed El Warner as its national director of shopping center business. Formerly at Colliers International, where he closed $1 billion in transactions over the last five years, Warner will [...]
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Santana Row Offers Rainy Day Rewards
Rain, wind, snow—those never used to get in the way of shopping. In this era of online retailing and mobile browsing, though, things are a little different. That's why Santana Row, which is nestled in California's Silicon Valley tech hub, figured out a while ago that it did have to give sho [...]
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Starbucks Offers Theater of Retail in Vegas
Let's be honest. No matter how good a coffeehouse's java and baked goods are, they're not always enough to build customer loyalty. Add some ambiance and a setting that's conducive to people-watching, and now you've got a chance to create a habit. Starbucks happens to be a master of both, and e [...]
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